From the 15th Hallyu stars are roling as cameo appearance for Seoul overseas promotion CF.
Seoul ‘the city which lives for 24 hours’, breaking through time and space boundaries of the city, a new campaign concept: Seoul ‘Infinitely yours’ (Endless Seoul) started to be shown in form of CF to promote the city overseas.
In total 4 versions of TV CFs were produced to promote the charm of Seoul in localized region: China, Japan, Southeast Asia, and America. The CF shows SNSD, TVXQ, Super Junior. So many Korean pop stars performed as cameo.
SNSD becomes mannequins in Myeong-dong, Dong Bang Shin Ki as hair designers, and Super Junior as club DJs — they’re in role to turn on the charm of Seoul so that the included two foreign tourists can enjoy all over the place in Seoul.
Also, starting next month in addition to this, there will be CF star – NG scenes, episodes, photoshoot video, and official pictures of the scene which you can view it on-line in sites such as YouTube.
As for the appearance of Korean Wave stars as cameo in filming the scenes, a Seoul government officer said, ” Appearances of the star filmed scenes has been a hot issue being talked about,” he added “This is a new strategy to create everyone curiousness in visiting Seoul”.
by newsen + yonhap + sharingyoochun
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